Sharon Peyer, vice chairman and common supervisor, comfort services and products at Crane Payment Innovations (CPI), has been appointed to the Board of Directors for the National Automatic Merchandising Association (NAMA), the nationwide industry crew representing the $40.04 billion US comfort services and products business.
The appointment positions Sharon amongst a make a selection crew of business leaders guiding nationwide technique for a sector that reaches greater than 40 million shoppers day by day thru micro markets, merchandising, espresso and pantry services and products, and unattended retail.
“I’m honored to join the NAMA Board of Directors and contribute to an industry that provides millions of people each day with seamless, self-service access to the products they need in the moments that matter,” mentioned Sharon. “I look forward to working with my fellow NAMA board members to help advance the innovation, customer focus, and trusted solutions that define this industry and its impact on everyday life”.
Sharon brings a particular mixture of entrepreneurial enjoy, business technique, and cross-sector innovation to the NAMA Board. She has based and led venture-backed startups, introduced the ease services and products business’s first virtual out-of-home media community, and held management roles at firms within the retail, media and leisure, and finance industries. At CPI, Sharon oversees a world industry spanning computerized vending, fee processing, far off control, and technical services and products. Her experience in scaling platforms, growing new industry fashions, and aligning virtual and bodily consumer reports positions her to assist NAMA and its participants navigate evolving marketplace dynamics, liberate new expansion alternatives, and make bigger the business’s affect.
The 2025–2026 Board time period formally started on July 1, 2025. Sharon joins a various crew of operators, providers, and innovators operating in combination to strengthen NAMA’s advocacy, training, and member projects national.