Schaerer and Jetinno sign up for forces

In order to meet the particular necessities of Asian shoppers and to optimise the out of the country provide chain sooner or later, espresso device producer Schaerer has began a strategic partnership with Chinese corporate Jetinno within the box of free-standing merchandising machines.

The purpose is to additional advertise the Schaerer Premium Coffee Corner coffee-to-go-concept and to supply the customisable housing of the self-service machines in the neighborhood for the Asian marketplace.

Schaerer CEO Jörg Schwartze stated: “With Jetinno, we have an experienced partner who can support us in expanding into this very important segment in a highly attractive market.”

Jetinno leader govt Eric Wu stated: “We are happy that the cooperation with Schaerer brings a new chapter. We believe we can satisfy Asian customers’ requirements better by combining the advantages of Schaerer and Jetinno.”

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