The participants of the British Water Cooler Association(BWCA) and the participants of the European Drinking Water Cooler Association(EDWCA) have voted to shape a brand new, mixed affiliation to switch the 2 separate present industry associations.

Pictured after the balloting at each AGM (l-r), Tracy Corroll, James Anderton, Jon Wicks and Phillipa Atkinson-Clow

Talks started between participants of the 2 govt committees in 2018. A suggestion used to be shaped in consequence and the participants of each and every organisation voted undoubtedly to shape a brand new, larger and extra consultant Association.

On October 10, 2019, each the BWCA and EDWCA held their 2019 AGMs at Sketchley Grange, Hinckley and each returned an amazing vote to amalgamate.

Speaking in this necessary transfer, the BWCA’s Chairman Jon Wicks stated: “This industry has been well served by both Associations. Now that the sector has grown to become £140 million in value with consistent growth over the past six years, the time seemed right to improve still further the representation of the existing members of both Associations. It seems wise to have a single body to lobby, set standards of excellence and promote sustainable and healthy hydration”.

James Anderton the EDWCA’s Chairman stated: “The new body will be well-placed to tackle all of this and more. Jon Wicks and I are proud to have led our respective associations towards making this important change”.

The new Association shall be named The Watercooler & Hydration Association (WHA) with an legitimate release date of January 1, 2020.

The many advantages that have pushed this determination are:

  • Single illustration for the trade – giving us a greater voice
  • More participants supply higher economies of scale so we will be able to make investments extra in our trade for and on behalf of our Members
  • Provide higher coverage of the trade as all corporations shall be below one roof
  • Consistent trade requirements
  • Allows a uniform method and skill to raised advertise our trade
  • Allows for higher focal point of organisational process roles

Phillipa Atkinson-Clow, GM of the BWCA, added: “This is an exciting move for the sector. I’m proud to have led the BWCA for over 25 years and look forward to what the next stage may bring.”

Tracy Corroll, EDWCA Secretariat, concluded: “Phillipa and I are looking forward to working together to help achieve a bigger, better organisation and to ensure that the association continues to bring the best training and quality standards to the water cooler industry.”