European Coffee, Tea & Soft Drinks Expo, the display dedicated to the successful provider and gross sales of espresso, tea and cushy drinks, is ready to double in measurement when it returns to Olympia, London on May 21st and 22nd 2019.

In an international first, European Coffee, Tea & Soft Drinks Expo shall be working Barista masterclasses which is able to show off the abilities of the most productive identified and most provoking baristas.  The Barista Masterclass periods will be offering guests a refresh at the basics but additionally to stay them up-to-the-minute with the newest tendencies, instructing and provoking the espresso enterprise group concerning the significance of no longer handiest having the ability to make nice espresso but additionally to serve it to the discerning buyer of these days.

European Coffee, Tea & Soft Drinks Expo will even characteristic any other international first – reside espresso roasting.  Roastery Masterclass Live!, is a brand new characteristic with reside roasting and professional remark. It is anticipated to teach and encourage the espresso enterprise group concerning the significance, complexity and talent fascinated about roasting. It is being pushed through the field’s best roasters who will show and speak about the intricacies within the artwork and science of roasting:

Soft Drinks can also be given a platform with the release of a devoted zone on the display that includes cushy beverages. This will come with a Summer Drinks Pavilion, particularly for all of the related exhibitors providing the entirety fascinated about offering and promoting refreshing chilly beverages in addition to apparatus reminiscent of ice making machines, plus content material within the training programme.

Tea could also be coming again to European Coffee, Tea & Soft Drinks Expo 2019 through partnering with the National Tea Day to create tea-led content material to have interaction tea-buying executives from around the hospitality and meals provider industries.

The partnership will see National Tea Day co-host a devoted tea theatre within the newly created Tea Quarter.  This new initiative will considerably spice up the tea part of the development to satisfy the field’s want to reinforce its tea providing to maximize buyer pride, gross sales and profitability.

An important a part of the display’s training programme shall be dedicated to tea together with tea masterclasses, seminars and pairings so attendees can know the way tea can change into extra successful.

In addition to those new options, present crowd pleasers shall be returning to the display, together with the European Coffee, Tea & Soft Drinks Expo Conference Theatre that includes keynote audio system and severe trade leaders tackling business-critical subjects; the Innovation Path & Awards  highlighting probably the most cutting edge merchandise and answers on display; the Sensory Workshop  and Taste Challenge and Awards, and an unlimited vary of exhibitors.

Annie Swift, managing director, European Coffee, Tea & Soft Drinks Expo stated: “Our launch show in May attracted over 3,000 visitors of exceptional quality –  leading senior industry decision-makers from right across the hospitality market who do not attend any other cafe shows. They came not just from coffee shops and cafes but also from major corporates, contract caterers, restaurants, hotels, pubs and the leisure and the travel sector.  Due to this successful launch, many of the exhibitors at the 2018 show have already rebooked (many with larger stands) for 2019, and are already joined by a raft of exhibitors new to the show.  With the support and backing of more leading industry influencers joining our steering panel, and located at Olympia, London’s leading and most accessible venue, European Coffee, Tea & Soft Drinks Expo offers a totally unique proposition and is a show that means business for exhibitors and visitors alike. It is now firmly established as the prime destination for Food & Beverage professionals sourcing beverages, and the equipment required to prepare and serve them.”

Dan Clarke, MD, La Cimbali stated, “European Coffee, Tea & Soft Drinks Expo was great for engaging with our key and potential customers, with the quality of visitors a lot higher than I’ve seen at other exhibitions over the last five years. If they can deliver this quality of visitor in future years, that will be very good. We’ve booked again for next year.”