With the ‘milkshake market’ booming (flavoured milk was once up through greater than £15m to £156.7m in 2017) and a brand new wave of millennials fuelling the speedy enlargement of the Grab and Go sector, Rich Products – a provider of frozen meals and drinks – has introduced the a self-serve milkshake resolution in the United Kingdom.

Offering recreational operators the chance to spice up earnings, f’actual is a self-serve, touchscreen milkshake merchandising.

Featuring actual ice-cream and contemporary elements without a synthetic colors or flavours, the device makes use of touchscreen era to permit customers to make their very own shake in simply 60 seconds. Consumers make a selection their most popular flavour, peel off the foil seal, then mix their milkshake to their actual desire, the use of one contact mixing.

For operators, the answer is alleged to be simple to take care of on account of the automated sanitisation and minimum cleansing (all elements are pre-measured in a frozen cup.)

f’actual has already loved luck around the Atlantic and following launches at Merlin Entertainments and The Light Cinema, the industry is expecting equivalent luck in UK.

Emma Wood, head of f’actual EME at Rich Products says: “Milkshake is coming round again, fuelled through a brand new technology of millennials who’re shunning alcohol in favour of leading edge, indulgent drinks that tick the bins of flavour, amusing, and authenticity.

“Alongside this, the upward push of agile operating and 24/7 existence approach they’re at the pass greater than earlier generations, and be expecting high quality food and drinks anyplace they’re, and at no matter time of the day.

“This is where f’real comes in – it fills the gap in the market for a premium milkshake that taps into the demand for both convenience and quality.”